Hello,
Still a bit tired from our Poker Night yesterday. Once a month, I host it at the BDX Office in LA.
A bunch of founders, creatives, marketers, friends: all around good people. Just good vibes, pizza, some friendly competition, and good conversations.
(If you ever want in, just shoot me a message. Seats are limited, beers are cold.)
At one of those nights I had a convo that really got me thinking. What does a client actually ask themselves before hiring you?
Most people think it’s stuff like:
- “Do they have experience?”
- “How’s their pricing?”
But honestly?
It’s usually these 4 questions:
- Do I trust the person?
Not the deck. Not the numbers. The person. - Do I trust their method?
Even if it’s bold. Especially if it’s bold. - Do I trust their company?
Will the team deliver when it counts? - Do I trust myself to make this call?
The toughest one.
Because if you don’t trust your own gut – nothing else matters.
So next time you’re in a pitch, ask yourself:
Would you trust you with half a million?
If the answer’s yes – act like it.
See you next Friday! ✌️
Benjamin
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