THE BIGGER PICTURE.
BENJAMIN DIEDERING'S
WEEKLY NEWSLETTER.
WHAT HAPPENED IN MARKETING & BRANDING THIS WEEK? WHAT'S HOT RIGHT NOW IN LA?
Every Friday, I send out an engaging newsletter where I share unfiltered insights from BDX, New Trend Society, and all the latest happenings in the marketing world. Expect exclusive content you won’t find anywhere else – fascinating behind-the-scenes stories and valuable lessons learned along the way.
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The Latest 6 Editions of "The Bigger Picture"
Get a sneak peek at what’s waiting for you in the newsletter: exciting insights from Los Angeles, the hottest marketing trends, and personal takeaways from Benjamin Diedering. Here are the last 6 editions to give you a taste of the exclusive content – straight from the marketing world, unfiltered and inspiring. Enjoy exploring!
April 14, 2026
Die Kardashians führen Coachella heimlich im Hintergrund
Und niemand bemerkt es.
April 9, 2026
Coachella is a Cheat Code for Brands!
How marketing should be done at festivals.
April 9, 2026
Coachella is a Cheat Code for Brands!
How marketing should be done at festivals.
March 20, 2026
Business Lessons… From the Clouds!
Why decision-making, risk, and control matters
