Is Controversy the New Content Strategy?

Back in April, a Nike ad outside the Boston Marathon poked fun at slower runners, blew up online within days, and Nike pulled it by the end of the week. That’s old news by now, but I’m still thinking about it in August because it’s the cleanest example I’ve come across all year of a […]

Art of a Great Summer

Hello everyone, I’m writing this on my way to Wyoming! This is the first real trip I’ve taken just for myself in a while, no panel, or meetings. Just enjoying the summer out in nature and some much needed down time, I love the energy during the summer… the pace is different, and the days […]